Difference.
디오리진은 제품·용기·패키지 디자인을 중심으로 브랜드의 메시지와 개성을 형태와 디테일, 사용 경험으로 구현하는 산업 디자인 스튜디오입니다.
d-ORIGIN is an industrial design studio that focuses on product, container, and packaging design ​to bring a brand’s message and personality to life through form, detail, and user experience.
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Experience
2011년 용기 디자인 전문 스튜디오로 시작한 디오리진은 국내외 스타트업부터 대기업까지 다양한 산업군의 클라이언트와 함께하며 300건 이상의 프로젝트를 진행해왔습니다. 브랜드만의 아이덴티티를 구축하는 크리에이티브 프로젝트부터 경량화, 생산성 개선, 사용성 향상 등 목적이 분명한 프로젝트까지 브랜드의 방향과 제품의 개발 목적에 맞는 디자인을 제안합니다. 

이 과정에서 국내 디자인 어워드는 물론 iF, Red Dot, IDEA 등 국제 디자인 어워드에서도 꾸준히 성과를 이어가며 전문성을 인정받고 있습니다. 
최근에는 뷰티, 생활가전, 라이프스타일 전반의 프로젝트를 진행하며 디자인 영역을 확장해가고 있습니다.
Founded in 2011 as a studio specializing in packaging design, d-ORIGIN has completed over 300 projects in collaboration with clients across various industries, ranging from domestic and international startups to large corporations. From creative projects that establish a brand’s unique identity to development projects with clear objectives—such as weight reduction, productivity improvements, and enhanced usability—we propose design solutions tailored to the brand’s direction and the product’s development goals.

Throughout this process, the studio has consistently achieved success at both domestic design awards and international design awards such as iF, Red Dot, and IDEA, earning recognition for its expertise. Recently, we have been expanding d-ORIGIN’s design scope by undertaking projects across the beauty, home appliance, and lifestyle sectors.
Approach
우리는 브랜드와 제품이 가진 맥락을 깊이 들여다봅니다.
서로 다른 배경과 관점을 가진 디자이너들이 각자의 시선을 바탕으로 프로젝트에 맞는 방향과 표현을 함께 찾아갑니다.
We take a deep look into the context behind brands and products.
Designers with diverse backgrounds and perspectives work together to find the direction and expression best suited to each project, drawing on their individual viewpoints.
Attitude
우리는 긍정적인 태도로 프로젝트를 대합니다.
아이디어를 섬세하게 다듬고, 브랜드가 가진 개성이 제품과 사용 경험 안에서 자연스럽게 드러나도록 만듭니다.
​We approach every project with a positive attitude.
We carefully refine ideas and ensure that the brand’s unique personality shines through naturally in both the product and the user experience.
Designers
Awards
2026 - Red Dot Design Award, Winner (Re:nk Collagen Midshot Ampoule) 
2026 - iF Design Award, Winner (Onsoob) 
2026 - iF Design Award, Winner (Genierr) 
2025 - Korea Design Award, Product of Year (Re:nk Collagen Midshot Ampoule) 
2025 - Korea Package Design Award, Silver (Buldak) 
2025 - Good Design Award Korea, Winner (Genierr) 
2024 - iF Design Award, Winner (Thome) 
2024 - iF Design Award, Winner (Sleek) 
2024 - Korea Package Design Award, Gold (Thome) 
2024 - Korea Package Design Award, Packstar (Welltique) 
2024 - Pinup Design Award, Best of Best (Thome) 
2024 - Pinup Design Award, Best 100 (Sleek) 
2023 - iF Design Award, Winner (iBodle) 
2023 - iF Design Award, Winner (Jeju Samdasoo) 
2023 - iF Design Award, Winner (Garglin) 
2022 - Good Design Award Korea, Winner (Sleek) 
2019 - iF Design Award, Gold (Alpha Project) 
2019 - IDEA Design Award, Finalist (Alpha Project) 
2018 - Red Dot Award: Communication Design, Winner (Alpha Project) 
2017 - Red Dot Award, Winner (5-in-1 Kitchenware) 
2016 - iF Design Award, Winner (Cheon Nok Sam) 
2016 - iF Design Award, Winner (Re:NK Sensology Cream) 
2016 - iF Design Award, Winner (Re:NK Time Lab Eye Lift) 
2016 - Pinup Design Award, Best 100 (5-in-1 Kitchenware) 
2016 - iT Award: Packaging Design, Winner (Sparkling Island) 
2015 - Red Dot Award, Winner (Re:NK Sensology Re:Generating Line) 
2015 - Good Design Award Japan, Winner (Cheon Nok Sam) 
2015 - Red Dot Award – Communication Design, Winner (Tojang) 
2015 - Pentawards: Food Package, Silver (Tojang) 
2015 - iT Award, Marketing Contribution Excellent Design (Garglin) 
2015 - Pinup Design Award, Bronze (Garglin) 
2014 - iF Design Award: Packaging, Winner (Hallasu) 
2014 - Good Design Award Japan, Winner (Hallasu) 
2014 - Pinup Design Award Korea, Silver (Hallasu) 
2013 - Red Dot Award, Winner (Hallasu) 
2013 - Good Design Award Korea, Winner (Hallasu) 
2012 - Pinup Design Award, Winner (Kalbi) 
2012 - Packstar Award, Packstar (Banana is Originally White) 
2012 - Packstar Award, Packstar (Look) 
2011 - iF Design Award: Product Design, Winner (Alpinion Medical Systems) 
2011 - Red Dot Award, Honorable Mention (Handmixer) 
2011 - Packstar Award, Packstar (Pure) 
2011 - Pentawards: Body Healthcare, Silver (Kleenex Hand & Air Care Series) 
2011 - CES, Innovation Award (Bluetooth Handsfree) 
2010 - Good Design Award Korea, Winner (Ovleau) 
2009 - iF Design Award: Product Design, Winner (Charging System) 
2008 - iF Design Award: Product Design, Winner (Navigation System) 
2008 - iF Design Award: Product Design, Winner (SSAS MASTER) 
2008 - Red Dot Award, Winner (SSAS MASTER) 
2007 - iF Design Award: Product Design, Winner (Network Security System) 
Exhibition
2025 - Asia Package Design Seoul (DDP, Seoul)
2023 - Seoul Design 2023: d'ORIGIN x Hongik University Industrial Design (DDP, Seoul)
2016 - Design Korea (Kintex, Ilsan)
2015 - Gwangju Design Biennale: Gallery 1 (Gwangju, Korea)
2015 - Slow Food Festival (Kintex, Ilsan)
2014 - Design Korea (Kintex, Ilsan)
2013 - Seoul Design Festival: Collaboration Exhibition (Coex, Seoul)
2013 - Gwangju Design Biennale (Gwangju, Korea)
Clients (A-Z)
AHC
Amore Pacific
ATHOME

BBIA
Binggrae
Bio Jeju
Bluewhale Brew House
Bohae
Bokumjari
Bullsone

Chungjungone
CJ
CJ CheilJedang
CJ LION
Coreana
Coway

Daesang
Dong-A Otsuka
Dong-A Pharm.
Dongwon F&B
Dongwon Home Food
Doosan Liquor
Dr. Hans Bio

E-Mart
Eco Package Solution
Eisu

GHY
Green Cross Corporation
GS Caltex
GS Retail​
H&Y Tech
Haier
Hanmi
Healer.B
Hilowave
Himalaya
Hite Jinro
Hwayo

I FREAK
Ildong Foodis

​Jardin
JPDC
Jionmeditech

KI-ONE
Korea Ginseng Corporation
Korea Water Resources Corporation
Korea Wine(서울탁주)
Korea Yakult
Koriginal

Ⓛ​
LG Household & Health Care
Lotte Chilsung
Lotte Food
Lotte Liquor
Louetlang

Ⓜ︎
Maeil Dairy
Meiwei
Mentholatum
Naaamyuuu FNC
Namyang Dairy Products
NEXT PLAYER
Nongshim

OB
Onsoob
Orga Wholefoods
Osstem Pharma
Ottogi

Pangram
Pernod Ricard Korea
Pigeon
PN Poongnyun
Pulmuone
Pulmuone Health Life

Ram Style Company
Re:NK

Sajo
Sammi
Samyang Foods
Samyang Holdings
Samyang Packaging
Sansu
Scalartis
Sempio
Seoul city
Seoul Design Foundation
Shashenlujiu
SK Lubricants
Starbucks
Suncheon-si
Sweet Bio
Thecheongsong 
Thermos

​Unilever

Vatech

Whiff
Winia
Woongjin Foods

Yuhan Care 
Yuhan Clorox
Yuhan Corporation
Yuhan Kimberly

ZAOL
Zero to Seven